Anna Mason – hosted tutorials
How-to, Social Video
Creating 'Tutorial videos' with a professional edge
Ongoing creation of web content for Anna’s online botanical art school – her hyper-realistic paintings will blow minds
Self-trained Botanical Watercolour artist Anna, approached us a few years ago, looking to take her self-made watercolour tutorial videos to the next level. She had already built a solid, loyal subscription client-base and wanted to offer them higher quality videos to follow.
We offered Anna our ideas, and persuaded her to be the face of the videos. A few years later, when conditions were right, Anna re-visited us and asked us to propose a solution for her video production requirements. We formed a partnership and as her ongoing video production partner, we have re-created her existing content, along with creating ongoing, monthly video tutorials for her thousands of loyal video subscribers. We also help her make a variety of Vlog and tip videos, often repurposing footage. We also try to increase cost-efficiencies, by creating a one-man, three camera studio set-up.
We turn our kitchen set into Anna’s studio for the filming and strive to offer continued support for continuity and consistency. Anna and Phil feel like part of the team here at From The Hip, they enjoy working in our relaxed studio environment, and we enjoy having them, often for a week at a time.