Case study
King's InterHigh is the UK's leading global online school. For this project FTH were commissioned to create and film and edit a number of student scenarios that showed how their online school can integrate with their own personal programme. Whether that is being a professional sports person, being a child chef who is creating content and traveling the world or someone juggling childcare and study.
From The Hip were commissioned to produce 6 ads over a 6 month period that would be used as part of an extensive global social advertising campaign. Each of the scenarios presented completely different challenges that ranged from finding incredibly unique specific locations, especially designing a leotard for the gymnast, to sourcing a very specific type of mushroom that was MOST DEFINITELY out of season! (3D printed Morello, anyone?)
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Our Ultimate Brief process is great at developing a one-team approach when we work with clients, because it means we all know exactly what’s happening, when it’s happening and how things will work to get the best results. This time the Ultimate Brief worked even harder, guiding us through complex logistics and planning to deliver six videos, with associated footage, self-filming and individual messages.
"We had a tight timescale, and VERY niche requirements from a location, talent and prop perspective. The FTH team left no stone unturned when it came to the production, proving again that Team FTH are the most flexible, resourceful and professional in the business"
