As I sat back at my desk having welcomed in 2018, I started to wonder what the year may hold for video and for the briefs and work I will create this year. Video certainly continued its charge in 2017, with the Internet Advertising Bureau reporting a video ad spend of £699m – a 46%[…]
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It’s arrived! LinkedIn is catching up with Facebook and Twitter by now supporting native video. The new, native video option enables LinkedIn users to shoot and upload video content of up to 10 minutes in length, which will autoplay without sound in the LinkedIn feed, removing the need to link from Youtube or Vimeo. But[…]
Our 2 days of filming at The Good Food Show reached over 120k of Twitter followers Filming at The Good Food Show, Olympia, London this year was super rewarding. Not only did we produce 26 promotional films for some of the top and most up and coming food brands, our films helped to drive visitors[…]
Yes, you did indeed see the word “Christmas” in the title. The sun might be shining bright outside, the BBQ may be fired up and you may have a chilled vino in hand, but now is exactly the right time to start thinking about those festive jingle bells. With EPOS reporting that nearly a third[…]
It’s a question we get asked a lot. And it’s a difficult question to answer because the reason behind why one person shares a video is only really known to them. Having said that, there are some steps that you can follow which can at least give your video a viral fighting chance: Step 1:[…]
Live streaming is a hot topic. While live streaming itself is not a new thing, the introduction of Facebook Live has certainly shaken up the market. It has prompted Meerkat (arguably the trailblazer in live streaming) to sadly announce their move away from it and, in a bid to compete, it has also driven Google[…]
From the Hip Video Productions is pleased to announce a new kitchen set for all video content and photography shoots. Dan Neatherway, Founder of From the Hip Video Productions comments “We work closely with many brands, restaurants, caterers and top chefs within the food and kitchenware sectors including Kenwood, Kikkoman, Roast and Jacaranda as well as[…]
From the Hip Video Productions are pleased to support its fellow Surrey agencies by offering video training sessions to all their staff. Dan Neatherway, Founder of From the Hip Video Productions comments “We work closely with many marketing, creative, advertising, PR and communications agencies across Surrey. Many would like to raise their game in video given its ever increasing[…]
Why is short form video becoming increasingly popular? In short, it’s because it suits our ever increasingly busy lifestyle. According to The Drum magazine, 65% of viewers now watch video on their android phone. And with viewers deciding whether to click off a video in its first 3-5 secs, it’s no surprise that Adweek reports[…]
According to Ascend2 research company, a staggering 48% of marketers find the lack of a video marketing strategy the main obstacle to video marketing success. Furthermore, a recent survey conducted by the Web Video Marketing Council reports that 37% of marketers feel they lack the video marketing expertise in order to write one. A video[…]